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Please read this entire PPTU carefully each time you visit any of our websites, since we reserve the right to add, modify and/or delete any portions of this PPTU at any time. If you do not agree to this PPTU, then you are not authorized to use our websites, and you should exit the websites. This PPTU does not apply to websites, web content & forms or framed/linked third party web content that we do not own, nor does it apply to any of our business customer websites, web content & forms, framed/linked third party web content or business practices.
This PPTU is published based on applicable Federal & State Laws regarding the collection, storage and distribution of your information in the form of (i) non-public personal information which consists of any information about you that is not publicly available, and (ii) public personal information which consists of any publicly available information about you. Non-public personal information and public personal information are referred to collectively as “personal information”. This PPTU describes how we use such personal information, and how we protect your privacy. We collect, store and distribute personal information to enable us to administer the ongoing business activities that we license to our business customers for the purpose of managing interactive marketing and media campaigns on search engines and websites. Personal information is information about you that is personally identifiable like your name, address, email address, or phone number, and that is not otherwise publicly available.
Collection and Use of Personal Information
We collect your personal information when you register with us, when you use our products or services, or when you visit our web pages or the pages of certain of our partners. We may combine information about you that we have with information we obtain from business partners or other companies.
During a normal visit to our web sites, no personal information about you is collected. All information is free to browse at your leisure without the need for you to provide us with any personal information. Your visit does however generate a session log. When you visit any web site, the server housing the pages automatically generates a "session log." The logs are used by the owners of the sites to track the pages you visit or request. The only data gathered is the Internet Protocol (IP) address from which you came (which contains no personal information), the web site that referred you, the pages you visited and the date and time of those visits. We use session logs to help us determine how people travel through our site. In this way, we can structure our pages so that the information most frequently visited is easier to find. By tracking page visits, we can also determine if the information we're providing is being used.
To ensure that our consumers receive the best Internet experience, we collect and store information regarding the demographics of our consumers, statistical trends, submission trends, website traffic information, frequency of visit, sales transaction information, search engine referral information, key word modeling, consumer location and consumer provided information via website submission forms and tracking phone numbers. Please note that submission forms often require consumers to provide personal information about themselves including name, phone, email, address, vehicle information, trade information, buying status, general comments, social security number and other private financial information.
When you register for the download of our products or services, we may ask for information such as your name, date of birth, gender, email address, and general location. We automatically receive and record information on our server logs from your browser, including your IP address, cookie information, and the page you request. Log data is only used in aggregate to analyze usage of our web site.
We use your personal information for the following general purposes: to fulfill your requests for products and services, improve our services, contact you, conduct research, and provide anonymous reporting for internal and external clients.
We will not contact minor children about special offers or for marketing purposes.
Sharing and Disclosure of Personal Information
We do not rent, sell, or share personal information about you with other people or nonaffiliated companies except to provide products or services you have requested, when we have your permission, or under the following circumstances:
- We provide your information to trusted partners who work on behalf of or with us under confidentiality agreements. These companies may use your personal information to (1) help us communicate with you about offers from us and our marketing partners or (2) deliver products and services you have ordered from us; provided, however, these companies do not have any independent right to share this information;
- We respond to subpoenas, court orders, or legal process, or establish or exercise our legal rights or defend against legal claims;
- We believe it is necessary to share information in order to investigate, prevent, or take action regarding any illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person or property, violations of our PPTU, any misuse or unauthorized use of our web site, or as otherwise required by law; or
- We transfer information about you if we are acquired by or merge with another company.
We may display targeted advertisements from time to time based on your personal information. We do not provide any personal information to the advertiser when you interact with or view a targeted ad. Our advertisers may assume that if you interact with, view, or click on targeted ads, then you meet the targeting criteria. We may work with vendors, partners, advertisers, and other service providers in industries and categories of business different from ours.
We reserve the right to publish non-personally identifiable, summary information regarding visitors to our web sites for promotional purposes and as a representative audience for advertisers. This is not your personal information, only general summaries of the activities of our visitors and customers.
From time to time, we may offer products or services from our partners or third parties. Where you are so notified during the purchase process, your information may be shared with the provider of the product or service.
Modification and Deletion of Personal Information
When you use our web sites, we make good faith efforts to provide you with access to your personal information and either to correct this data if it is inaccurate or to delete such data at your request if it is not otherwise required to be retained by law or for legitimate business purposes. We ask individual users to identify themselves and the information requested to be accessed, corrected, or removed before processing such requests, and we may decline to process requests that are unreasonably repetitive or systematic, require disproportionate technical effort, jeopardize the privacy of others, or would be extremely impractical (for instance, requests concerning information residing on backup tapes), or for which access is not otherwise required. Where we provide information access and correction, we perform this service free of charge, except if doing so would require a disproportionate effort.
Information in Public Forums
If we choose to offer any form of public forum in which you may post comments, any information you disclose when posting a message in any such area will become public and may be used by us for related online and offline promotional uses.
Any personally identifiable information you submit in a public forum can be read, collected, or used by other users of these forums, and could be used to send you unsolicited messages. We are not responsible for the personally identifiable information you choose to submit in these public forums. In order to avoid your e-mail address or other personal information from being gathered and used by others for inappropriate or harmful purposes, we advise that you should be cautious about posting a real e-mail address or other personal information to newsgroups, chats, or other public forums.
Confidentiality and Security
We limit access to personal information about you to employees and contractors who we believe reasonably need to come into contact with that information to provide products or services to you or in order to do their jobs. To prevent unauthorized access, maintain data accuracy, and ensure the appropriate use of information, we have put in place physical, electronic, and managerial procedures to protect your information.
To Protect Information
We have internal and external policies, procedures, secure databases and server firewalls along with employee training, monitoring and auditing in place to protect the personal information of our consumers.Continued >